Article: 5 Signs of Strategy and Competitive Intelligence Distress
In this article Tom Hawes describes five signs to detect distress regarding strategy and competitive intelligence, as quoted below. Some of them may sound obvious, but there are also some quite useful signals described that can really help you detect distress (and therefore guide you in your next steps, which by the way Hawes will describe in his next article). Let’s take a look at the five signals:
- It is unfashionable to be identified with strategy.
- “Strategy” is equated only to cost savings.
- Competitive intelligence is stopped.
- Common arguments do not work.
- There is an unsatisfied, pent up energy for the future.

